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Unlocking AV Opportunities with Boom Collaboration

Updated: 1 day ago

Image Star’s Ongoing Commitment to Resellers


Image Star Partner Webinar

December 02, 2025


Hosted by

Holli Hulett & Fredrik Hornkvist, Co-Founders , Boom Collaboration

Philip Crean, Chief Commercial Officer, Image Star

Thomas Kuzoian, Account Executive, Image Star


In this 30-minute partner webinar, Image Star and Boom Collaboration walk resellers through the rapidly growing demand for AV and hybrid meeting solutions—and how to capitalize on it. Philip Crean (Chief Commercial Officer, Image Star) and Thomas Kuzoian (Account Executive, Image Star) host Boom Collaboration’s co-founders, Holly Hulett and Fredrik Hornkvist, for a tour of Boom’s award-winning hardware portfolio, real-world use cases in healthcare and education, and high-margin opportunities for resellers deploying modern video-enabled meeting spaces.


The session explores:

  • Why AV upgrades are accelerating across the channel

  • How Boom’s design philosophy simplifies deployments

  • Use cases in patient rooms, surgical theaters, legal meeting rooms, hybrid offices, and home offices

  • Best-selling kits (MEZZO, GIRO Pro, Zygo, Gemini)

  • Cross-vertical opportunities and how resellers can get started

  • An exclusive BOGO year-end promo on Boom’s Work-From-Home Kit


If you're ready to expand into AV or elevate your current offerings, this webinar delivers the insights—and the product roadmap—you need.



Video Timestamp Reference Guide

0:00 – 1:30 Welcome, housekeeping, and webinar kickoff (Philip Crean)


1:30 – 2:10 Introductions: Image Star team + Boom Collaboration co-founders


2:10 – 3:38 State of the AV market & rising demand for hybrid meeting solutions

  • Why collaboration expectations have changed

  • Opportunities for IT resellers across room types


3:38 – 24:30 Boom Collaboration product overview (Holly Hulett)

  • Design philosophy: easy, powerful, partner-friendly

  • Overview of camera lineup


24:30 – 26:45 Healthcare & education use cases

  • Patient room deployment at Moffitt Cancer Center (4,000 rooms)

  • Family Connect remote visits

  • Surgical theaters & live-stream training for medical students


26:45 – 28:00 Small Room Kit overview (MEZZO + GIRO Pro + ZYGO)

  • Ideal room sizes

  • Kit value and reseller pricing benefits


27:00 – 28:00 Boom Mini webcam + Work-From-Home kit intro


28:00 – 29:12 Wireless speakerphone lineup (Giro, Giro Pro)

  • Use cases and portability


29:12 – 30:29 Gemini tabletop audio and multi-camera control


29:50 – 31:03 Boom Arc (coming soon)

  • Dual-host room support (MTR + BYOD)

  • Dual-screen workflows for legal firms

  • U.S. shipping ETA (10 days)


31:03 – 31:55 Market opportunity summary (Fredrik Hornkvist)

  • Why BYOM is the fastest way to upgrade non-video rooms

  • Standardized kits for easy rollout


32:00 – 32:40 Partner support model & how to work with Boom + Image Star


32:19 – 33:00 Year-end promo announcement (BOGO Work-From-Home Kit)

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