Creating Value for the Channel

Unpacking Dynabook's All-New Award-Winning Channel Partner Alliance Program

Image Star Partner Webinar

May 20, 2025

Hosted by

Marc Sarver, Sr. Director, Channel Marketing, Dynabook Americas

Carrie Erwin, National Sales Manager, Image Star

Thomas Kuzoian, Account Executive, Image Star

Looking to grow your B2B hardware sales in 2025? This on-demand webinar reveals how Image Star resellers can unlock new revenue streams by partnering with Dynabook through its newly launched Channel Partner Alliance Program.

Webinar Summary

Unlock New Revenue with Dynabook: A Must-Watch for Image Star Resellers

Looking to expand your portfolio with a high-margin, high-demand product line? This dynamic webinar—hosted by Carrie Erwin, National Sales Manager at Image Star, and co-hosted by Thomas Kuzoian, Account Executive—dives into the game-changing Dynabook Channel Partner Alliance program.

Featuring special guest Mark Sarver, Channel Chief at Dynabook, this session unpacks how resellers can tap into exclusive benefits like partner-only pricing, co-branded marketing support, and a streamlined partner portal that makes selling smarter and faster. Whether you're looking to deepen customer relationships or drive new business in the SMB space, this program is built to help you win.

If you're an Image Star reseller ready to differentiate your offering and grow your margins, this is the strategic edge you've been waiting for. Watch now and discover how Dynabook and Image Star are teaming up to help you sell more, earn more, and stand out in a crowded market.

Webinar Recap

00:00 – 00:10 | Welcome & Introduction

Kickoff from Carrie Erwin on why Dynabook’s new partner program is a strategic fit for Image Star’s reseller network.

00:10 – 02:10 | Program Overview

An introduction to the Dynabook Channel Partner Alliance, built for VARs, MSPs, and office equipment dealers looking to expand their portfolio with high-performance laptops and accessories.

02:10 – 07:10 | Market Trends Driving Demand

Discover the three major forces fueling laptop sales in 2025:

• AI-powered productivity tools

• Post-pandemic hardware refresh cycles

• End-of-life for Windows 10

These trends create a perfect storm of opportunity for resellers.

07:10 – 09:10 | Dynabook’s Brand Evolution

Learn how Dynabook’s acquisition by Sharp Electronics has revitalized the brand and strengthened its commitment to quality and innovation.

09:10 – 12:10 | Product Line Deep Dive

Explore Dynabook’s business-class lineup—Satellite Pro, Tecra, Portégé, and E Series—designed for durability, low failure rates, and SMB performance.

12:10 – 17:10 | Channel Strategy & Reseller Benefits

Get the inside scoop on:

• Channel-exclusive SKUs

• The Easy Buy Program with upfront discounts

• Automated bid grids for faster quoting and closing

  
  

17:10 – 22:10 | Partner Portal & Marketing Tools

See how Dynabook’s partner portal empowers resellers with:

• Deal registration

• Co-branded marketing assets

• Sales enablement resources

22:10 – 27:10 | Live Q&A

Carrie and Thomas answer real reseller questions about profitability, competitive positioning, and how to get started.

27:10 – 29:10 | Final Takeaways

Closing thoughts from Mark Sarver on Dynabook’s long-term channel vision and how Image Star resellers can stay ahead of the curve.