Recurring Revenue with Headsets

Unlocking the Key to Profitable Repeat Sales with the Yealink Reseller Advantage

Image Star Partner Webinar

June 25, 2025

Hosted by

Alison Ke, Channel Sales Manager, Yealink

Rebekah Liu, Headset Engineer, Yealink

Carrie Erwin, National Sales Manager, Image Star

Thomas Kuzoian, Account Executive, Image Star

Unlock new profit potential with Yealink. Learn how MSPs and resellers are using Yealink’s business headsets to boost revenue, close more deals, and deliver a better hybrid work experience—with full support from Image Star.

Webinar Summary

In this recent Image Star webinar, Yealink experts shared how MSPs and resellers can unlock new revenue by adding Yealink business headsets to their portfolio. With growing demand for hybrid work solutions, Yealink’s wired, wireless, and Bluetooth headsets offer strong margins, shorter refresh cycles, and seamless compatibility with Teams and Zoom.

Attendees learned how to:

• Match headset models to vertical-specific needs

• Use Yealink’s headset selector tool for faster sales

• Bundle headsets with PCs to increase margin

• Leverage buy-one-get-one-free and demo promotions

• Register deals for up to 15% off and order protection

With full sales support through Image Star, resellers can grow smarter and sell faster in the expanding UC headset market.

Webinar Recap

[00:00 – 02:00] Welcome & Introductions

• Carrie Erwin (Image Star) introduces the webinar, hosts, and today’s focus: unlocking profit potential through Yealink headsets.

[02:00 – 05:00] Meet the Yealink Team

• Alison Ke (Account Manager) and Rebekah Liu (Sales Engineer) introduce themselves and the goals of the session.

[05:00 – 13:00] About Yealink

• Overview of Yealink’s global footprint, in-house manufacturing, and recent investments in business headsets.

• Market snapshot: Headset demand in North America is growing rapidly.

[13:00 – 18:00] Why Headsets = Revenue for Resellers

• Shorter product lifecycle = more frequent orders

• Ideal for bundling with laptops and printers

• Strong hybrid work demand

• High potential within existing customer base

[18:00 – 22:00] Product Naming Made Simple

• UH = USB wired, WH = DECT wireless, BH = Bluetooth

• Naming structure helps resellers recommend quickly

[22:00 – 30:00] Vertical-Specific Headset Recommendations

• C-level execs: WH66, BH71 Workstation Pro

• Education: UH34, UH36

• Medical/front desk: WH63, WH64

• Sales tool: Headset Selector walkthrough for fast-fit recommendations

[30:00 – 35:00] Sales Tools & Configurators

• Interactive headset selector based on customer use cases

• Product comparison tools, datasheets, and quick-start guides

[35:00 – 39:00] Partner Enablement from Yealink

• Personalized recommendations from Yealink team

• Free demo support through Image Star

• Streamlined RMA and dedicated technical support

[39:00 – 44:00] Promotions & Bundling Strategy

• Bundle PCs + Yealink headsets for discounts up to 12%

• Buy One, Get One Free on select models (WH64, BH71)

• Strategic ways to use free units as demos or upsells

[44:00 – 48:00] Deal Registration = Price Protection

• Register your deals first to unlock exclusive pricing (10–15% off)

• Helps protect margin from other resellers/distributors

[48:00 – 52:00] Live Q&A Highlights

• Data security concerns clarified: Yealink headsets do not transmit or store data

• Customers value audio quality, ease of use, compatibility, and pricing

• Yealink excels in all four areas, offering strong alternatives to Poly, Jabra, Logitech

[52:00 – End] Wrap-Up & What’s Next

• Reminder: Buy one, get one promotion live for 30 days

• Next events: Capsule launch on Aug 12, GTIA ChannelCon (Booth 602), MSP Summit (Booth 317)

• Recording to be sent to all registrants